The Paradox of Hyper-Personalized Selling: A Dance of Data and Dilemma

Once Upon a Time in the World of Selling In the golden age of Mad Men, sales and advertising were about gut instincts, powerful taglines, and whiskey-soaked business lunches.  Fast forward to the 21st century, and we’re in an era defined not by intuition but by algorithms, data analytics, and personalization. Just as Kevin Roose […]

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