Month: September 2022
-
How to Succeed in Sales Without Really Trying
The 1967 American romcom How to Succeed in Business Without Really Trying turned a 1961 stage musical and earlier book by Shepherd Mead by the same name into a hit film starring Robert Morse, Rudy Vallee and Michele Lee. The movie plot loosely depicts how an ambitious new employee climbs the corporate ladder of the…
-
Keep Your Customers Close and Your Competitors Closer
The phrase “Keep your friends close; keep your enemies closer.” is most often attributed to Michael Corleone in “The Godfather Part II” from 1974. Other sources attribute it to a bad translation of Machiavelli’s political treatise “The Prince” from the 16th-century. Still others ascribe it to Sun Tzu a Chinese general and military strategist in…
-
The Do’s and Don’ts of Prospecting
The do’s and don’ts of prospecting is about developing your personal best practices and uncovering techniques and tactics that are essential to achieving success outbound prospecting. Prospecting is not always easy; it can be challenging work. Like with any profession, you will need to learn new skills. It will take practice and patience. There is…